Full service digital marketing agency · Since 2015

Ideas that
drive results.

Award-winning strategies that generate REAL impact.

Apply for a free Strategy Session See the proof
Free for brands with €5M+ annual revenue
VivacomQueen'sTEDIKubetiTelenorSavexPufiesTeoMildeMarettiHappy DOSTAVKAFANTASTICOBoschVivacomQueen'sTEDIKubetiTelenorSavexPufiesTeoMildeMarettiHappy DOSTAVKAFANTASTICOBosch

Brand influence is built over years, not campaigns.
Anyone can buy reach for a month.
The moment the budget stops, the influence disappears.

Our story

It started with influencers.

In 2015 we launched Bulgaria's first influencer merch platform and ran the first influencer campaigns in the country. Brands saw it and asked us to do it for them. Our very first client campaigns won awards.

2015

Bulgaria's first influencer merch platform, and the first influencer campaigns in the country.

2016

The first award-winning influencer campaign in Bulgaria.

2018

Studio Queen's launches. It becomes the biggest branded YouTube channel in Bulgaria.

2020

EFFIE and IAB MIXX 1st place for Kubeti "Unlock the Totem".

2023

TEDI Play: a TikTok filter game, +85% sales and a second EFFIE.

Today

50+ people across the Sunday group, long-term partners of some of the region's biggest consumer brands, and brands of our own.

Make your brand worth following.

613K people follow our own brands. We build the same pull for our partners: one test campaign, one strategy, twelve months at a time.

Apply for a free Strategy Session
The proof · our own brand

Which agency has its own brand with:

M views a year
KTikTok
KYouTube
KInstagram

Sunday Habit is Bulgaria's most followed kids' brand: 613K followers, 9 stores and an online shop. Most formats, hooks and mechanics have already worked here, with our own money on the line.

What good is our word if we’re not willing to put our money where our mouth is?

Sunday Habit on TikTok: 291.9K followers, 2.2M likes, 17.7M post views in the last 365 days
Sunday Habit on YouTube: 207K subscribers, 127.3M lifetime views, 1.2M hours watched

Partners,
not clients.

We don’t do short-term relationships. We partner with brands we believe in, grow them like our own, and build audiences that stay, engage and care.

Free for brands with €5M+ annual revenue

Partners we grow with.

Keep scrolling
Vivacom · full social
0 → 103.8K

From 0 to 103.8K TikTok followers, turning Vivacom from Bulgaria’s least-followed telco into one of the most-followed telco brands on TikTok in the world.

Queen's · partners since 2018
729K+

Followers of Studio Queen's across YouTube, TikTok and Instagram. Studio Queen's has become the biggest branded YouTube channel in Bulgaria with 367K followers and 100M+ organic views generated.

TEDI Play · EFFIE Bronze
+85%

YoY sales growth, powered by a TikTok filter game kids actually wanted to play while engaging with the brand in a unique way.

Kubeti · Unlock the Totem
70K+

Codes from a package entered to unlock a digital comic, chapter by chapter. Sales up 16%. EFFIE and IAB MIXX winner.

TEDI TikTok filter
TOP 1%

TEDI Play TikTok filter generated 6M organic views, 382K filter tries, 10K+ UGC posts and entered the TOP 1% CHART of TikTok filters WORLDWIDE.

How we work

One test. One strategy. Twelve months.

01

Test campaign

We start with one campaign together. You see how we think, create and report. Both sides learn what moves your audience, with real numbers.

02

Strategy

Built on what the test taught us: audience, channels, formats, creators and KPIs tied to sales, in a 12-month roadmap.

03

12-month partnership

Building a real digital presence takes time. We commit for at least 12 months: we build the channels, grow the audience and turn it into sales.

What we do
Think 360 digital strategy · creative concepts · consulting
BuildBrand building · product design · positioning
Grow Always-on social · organic content · YouTube, TikTok and Instagram profile management · content studio
Influence & scale Influencer marketing · NCP campaigns · filter games · Roblox · paid media
Recognition

Judged on results.

Although awards have never been our goal, the effectiveness of our campaigns has been recognized with multiple awards over the years.

Effie Bulgaria · 2024 award, Social media, TEDI Play · Играй с TEDI PLAY
Effie Bulgaria · 2024 Social media TEDI Play · Играй с TEDI PLAY
IAB MIXX Bulgaria · 2024 award, Best use of social networks, TEDI Play Filter Game
IAB MIXX Bulgaria · 2024 Best use of social networks TEDI Play Filter Game
IAB MIXX Bulgaria · 2024 award, 1st place, Creative effectiveness, Kubeti Unlock the Totem
IAB MIXX Bulgaria · 2024 Creative effectiveness · 1st place Kubeti · Unlock the Totem
Effie Bulgaria · 2020 award, Promotions, Kubeti · Unlock the Totem
Effie Bulgaria · 2020 Promotions Kubeti · Unlock the Totem
2× Effie · Multiple IAB MIXX awards · IAB Europe shortlist · Bulgaria's first award-winning influencer campaign, 2016
Free for brands with €5M+ annual revenue

The Sunday Session.

90 minutes with our senior team on your brand. A written read-out within 5 working days: what we found, three priorities and what to stop. Yours to keep, with us or without us.

01We audit your channels, creators and three competitors.
0290 minutes on the one thing holding growth back.
03A two-page read-out you keep.
Only 4 sessions a month
Apply for a session
Just want to talk? Contact us
hi@sundaymedia.co
Studio 3 St. L. Kostov Street, Sofia, Bulgaria